TY - JOUR AU - Jung, Myeongul AU - Sim, Sangyong AU - Kim, Jejoong AU - Kim, Kwanguk PY - 2022 DA - 2022/11/8 TI - Impact of Personalized Avatars and Motion Synchrony on Embodiment and Users’ Subjective Experience: Empirical Study JO - JMIR Serious Games SP - e40119 VL - 10 IS - 4 KW - embodiment KW - virtual reality KW - virtual avatar KW - personalization KW - personalized KW - body motion KW - presence KW - simulator sickness KW - simulator KW - simulation KW - avatar KW - motion KW - body ownership KW - self location KW - agency KW - experience KW - virtual world KW - immersive AB - Background: Embodiment through a virtual avatar is a key element for people to feel that they are in the virtual world. Objective: This study aimed to elucidate the interaction between 2 methods of eliciting embodiment through a virtual avatar: motion synchronization and appearance similarity between a human and avatar, to understand embodiment (agency, body ownership, and self-location) and subjective experience (presence, simulator sickness, and emotion) in virtual reality. Methods: Using a full-body motion capture system, 24 participants experienced their virtual avatars with a 3D-scanned face and size-matched body from a first-person perspective. This study used a 2 (motion; sync and async) × 2 (appearance; personalized and generic) within-subject design. Results: The results indicated that agency and body ownership increased when motion and appearance were matched, whereas self-location, presence, and emotion were affected by motion only. Interestingly, if the avatar’s appearance was similar to the participants (personalized avatar), they formed an agency toward the avatar’s motion that was not performed by themselves. Conclusions: Our findings would be applicable in the field of behavioral therapy, rehabilitation, and entertainment applications, by eliciting higher agency with a personalized avatar. SN - 2291-9279 UR - https://games.jmir.org/2022/4/e40119 UR - https://doi.org/10.2196/40119 UR - http://www.ncbi.nlm.nih.gov/pubmed/36346658 DO - 10.2196/40119 ID - info:doi/10.2196/40119 ER -